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Kingston microSD collegiate cards

Ralf Jurrien
IFA 2007 Report
Monday 23rd, July 2007
Posted by: Ralf Jurrien

Kingston Technology Company introduced a microSD Collegiate card in 1GB and 2GB capacities that offers college-themed content. Partnering with Movaya and 2Thumbz, the Kingston flash cards give students, faculty, alumni and fans across the country access to fight songs, school logo wallpapers and related content that can be used to personalize one’s mobile phone. “The growing popularity of microSD cards in mobile phones has made them an invaluable tool for moving contact info and mobile data when changing phones, or transferring files between PCs and phones, for students and professionals alike,” said Wendy Lecot, Flash memory marketing manager, Kingston.

Kingston microSD collegiate cards

microSD collegiate cards
“With our microSD Collegiate cards anyone can easily show their school pride everywhere they go,” continued Lecot. “For mobile phones that permit the level of personalization, consumers can even attach distinctive ringtones or wallpapers to caller-ID contacts associated with other schools.”

Kingston microSD Collegiate flash cards
“We are delighted that Kingston chose to include BustedThumbs’ content with the release of the new microSD Collegiate Card,” said Phil Yerkes, CEO of Movaya. “The Kingston cards enhance the mobile experience and Movaya’s solutions kickstart the personalization of students’ mobile phones.” Kingston microSD Collegiate flash cards come preloaded with access to National Collegiate Athletic Association (NCAA) official content for more than 250 universities and colleges and a unique user code that provides the pathway to a wide choice of ringtones and wallpapers which will be delivered directly to a mobile phone via the Movaya Distribution Platform.

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Mobile phone accessory distributors
Each microSD Collegiate card includes instructions on how to install and launch the content. Consumers who buy the Kingston Collegiate microSD cards get the choice of one ringtone or wallpaper for the mobile phone and the opportunity to purchase additional ringtones, wallpapers and content. Available now from mobile accessory distributors, retailers, e-tailers, college bookstores and shop.kingston.com, the Kingston microSD Collegiate cards are backed by a lifetime warranty and Kingston’s legendary service and support.

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