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SanDisk M2 8GB

Ralf Jurrien
IFA Report
Saturday 1st, September 2007
Posted by: Ralf Jurrien

SanDisk announced that it is shipping the SanDisk 8GB Memory Stick Micro (M2) flash memory cards to phone manufacturers and mobile network operators (MNOs) for testing and evaluation purposes. Primarily used in Sony Ericsson mobile phones, the 8GB SanDisk M2 cards are ideal for the growing number of consumers who make their mobile Phone - with its built-in music player, digital camera and video player/recorder - the centerpiece of their digital lifestyle. At 8GB, SanDisk offers the largest capacity M2 card in the world. The new SanDisk M2 8GB card will allow consumers to listen to more than 2,000 digital songs, or store more than 5,000 high-resolution pictures, or up to 5 hours of high-quality MPEG 4 videos.

SanDisk M2 8GB

SanDisk Memory Stick Micro 8GB
“With the addition of an 8GB SanDisk M2 card, consumers will instantly have the same amount of storage as the largest capacity iPhone,” said Jeff Kost, senior vice president and general manager of the Mobile Consumer Solutions division at SanDisk. “Furthermore, removable cards make it easy to share content you create with friends, ‘sideload’ content and files from a computer and have virtually unlimited storage by simply purchasing more cards. SanDisk is enabling people to get more out of their phones than ever before.”

SanDisk M2 8GB flash memory - Pricing and Storage solutions
Retail release of the SanDisk M2 8GB card and availability to phone manufacturers and network operators is planned for Q4 2007. Pricing has not yet been determined. In addition to its Memory Stick Micro M2 cards, SanDisk also offers a broad range of both embedded and removable storage solutions for mobile handset manufacturers and mobile network operators. These include iNAND and mDOC embedded flash drives and microSD, microSDHC, miniSD and MegaSIM cards.

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Memory Stick card - History and Availability
Since the September 1998 market introduction of Memory Stick, cumulative shipments of media have achieved 145 million units as of August 2005. In recent years, Memory Stick media has been used not only to store still images of digital still cameras and sharing data among PCs, but has also been widely used for entertainment purposes such as playing back video and music content. As mobile phones become more advanced with varied functions, including video and music playback, there is an increasing need for smaller, high-capacity media which this product addresses. The Memory Stick Micro media was available in the first half of 2006.

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